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class="clearfix"> <span>作者:华明鑫 日期:2022-12-15 16:51:41 点击数:<script src='/index.php?m=api&c=Ajax&a=arcclick&type=view&aids=133' type='text/javascript' language='javascript'></script> </span> </div> </div> <div class="newsdetailcont"> <p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">2022年即将收官,对于智能安防企业来说,过去一年是喜忧参半的一年。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">如果用一个词来总结智能安防行业的全年发展脉络,大概率是“稳”字。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">毕竟在过去的一年里,宏观环境总体欠佳,智能安防行业企业经营面临着各种不确定性因素的挑战,求稳是行业内主基调。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">对于来年,是否做出战略性改变,这个命题在当前的市场背景下,将是一个见仁见智的结果。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">不过,多数业内人士表示还是继续维持既定的战略前行,细分领域或有些许调整。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">而且,在刚刚过去不久的2022中央政治局会议当中也明确来年的总体基调,三个“稳”很好地诠释了行业未来的发展方向。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">既然市场总体的方向已定且来年政策的力度也会更大,通常会引发行业内外资本的蠢蠢欲动。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">智能安防企业该如何布局行业内各细分领域一时成为热议的话题。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">对于这个问题,本文将从资本市场的角度出发,全面诠释当前资本在智能安防领域的走向。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: center;"><strong style="font-family: "Microsoft YaHei";">01.</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: center;"><strong style="font-family: "Microsoft YaHei";">超高清概念跌宕起伏</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">随着国内经济的快速发展和人民生活水平的提高,以视频监控为主导的技术防范手段在安防领域发挥着越来越重要的作用。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">而且,安防视频监控行业正呈现智能化、数字化、超高清化等趋势也是业界有目共睹的。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">其中,超高清化这一概念的出现,是随着工信部发布《超高清视频产业发展行动计划(2019-2022年)》(以下简称《行动计划》)出现的,随着资本市场的不断发酵,这一概念也快速进入行业场内外投资者视线当中,至今累计已有3年有余。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">有业内人士表示,<strong style="font-family: "Microsoft YaHei";">超高清化是继数字化、高清化之后的一个新的重大技术革新,是未来科技产业发展的方向。</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;"><strong style="font-family: "Microsoft YaHei";">它的出台,对安防视频监控领域、智能交通、医疗健康等行业构成直接利好。</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">最明显的,我们从资本市场的表现就可以看出个所以然来,而这一领域的标杆性企业的走势也基本贴合着行业的演变而逐步前行,如下图所示!</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: center;"><img alt="神秘资本卧薪尝胆扎堆智能安防细分赛道!(图1)" src="/uploads/allimg/20221220/1-2212201A33V18.jpg" title="微信图片_20221215083642.png" style="max-width:100%!important;height:auto!important;font-family: "Microsoft YaHei"; border: 0px;"/></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: center;">(来源:同花顺)</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">从上图可以看出,超高清概念自2019年提出至今跌宕起伏,但也有高光的表现。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">虽然2020年爆发疫情对行业构成冲击,却没有阻碍超高清概念在市场的普及程度,超高清视频产业规模反而逆势增长。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;"><strong style="font-family: "Microsoft YaHei";">有机构研究报告预计,经过累计3年有余的时间发酵,2022年中国超高清视频产业整体规模将超过3万亿元。</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">如果从资本市场波动的角度来看,近些年市场受全球经济低迷、地缘政治冲突、部分国家或地区通胀高企、资金回流等影响,超高清概念热度开始下滑并有重回2019年启动位置的倾向。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">对此,市场人士表示,虽然近一年的时间,超高清视频产业资本市场表现不佳、大幅下滑,除了客观的因素影响之外,这也是行业本身周期演变的结果。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">盘面上看似不利,但市场的起点已经发生了翻天覆地的变化。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;"><strong style="font-family: "Microsoft YaHei";">未来,随着经济环境的好转叠加政策扶持,行业场内外资金或将重新融入这一领域,拭目以待。</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">另外,值得注意的是,国内总规模200亿元的首支超高清视频产业投资基金已于2022年8月30日启动,聚焦超高清视频产业短板和生态体系缺失环节,促进超高清视频产业“稳链补链强链”。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">据相关负责人介绍,超高清基金采取战略性与市场化的组建和管理方式,在工信部等行业主管部门的指导下,由大湾区基金、广州产业投资集团、广州开发区投资集团联合行业龙头企业按照市场化方式共同组建而成。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: center;"><strong style="font-family: "Microsoft YaHei";">02.</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: center;"><strong style="font-family: "Microsoft YaHei";">多家企业资本进程加快</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">在数智时代,作为智能安防的一部分家庭安防迎来一个新的发展时机,各种家庭安防设备越来越受到青睐。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">其中,近些年悄然生长壮大、备受瞩目的智能门锁就成为资本日日关注的焦点。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">据公开的资料显示,目前有4家智能门锁企业相继推进资本化进程,<strong style="font-family: "Microsoft YaHei";">包括德施曼、凯迪仕、美智光电、云鹿等4家智能门锁企业。</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">具体来看,10月12日,德施曼正式在其官网发布信息称,其于近日已经完成D轮融资。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">所筹集资金将用于打造智能锁行业高端品牌,特别是一线城市高势能广告的集中投放,以及一线城市数百家大型超级体验店建设等方面,进一步加深德施曼在高端智能锁赛道的护城河。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">据了解,德施曼两年内已获得4次专业投资方的支持,包括国美资本、经纬创投、初芯集团、轻联投资、栈道资本、滨江高新创投等。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">凯迪仕和美智光电则于10月10日同步启动IPO辅导工作。智能门品牌云鹿目前也是完成天使轮、Pre-A轮两轮总额近亿元的融资。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">投资方包括小米集团、顺为资本、鹿客科技、重庆铜梁产业基金、深圳前海仁智资本。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">针对现多个智能门锁企业加快资本化进程,业内人士表示,目前资本市场已有多个智能门锁企业案例,不必大惊小怪,比如2021年上市的王力安防。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;"><strong style="font-family: "Microsoft YaHei";">而且,智能门锁进入资本市场是一种必然,因为其不仅可以推动整个行业的发展,也会促使企业的发展更加规范化,从而催生智能门锁行业真正的品牌企业。</strong></p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">另外,智能门锁作为智能家居的一部分,由于其具备周期换代的特征,因此未来市场规模非常值得期待,资本入局这个赛道机会还是比较大。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">总的来说,随着智能门锁行业的高速发展,智能门锁行业已经成为了智能家居市场的一个重要独立分支。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">同时,伴随着行业逐渐成熟,未来智能门锁优胜劣汰的状态也将会呈现。</p><p style="font-family: 微软雅黑; margin-top: 20px; margin-right: 20px; margin-bottom: 20px; padding: 0px; border: 0px; font-size: medium; color: rgb(51, 51, 51); white-space: normal; background-color: rgb(247, 247, 247); text-align: justify;">对企业来说,加大产品研发的投入、强化行业上下游之间的联系以及高价值渠道建设,方能立于不败之地。</p><p><br/></p> </div> <div class="newsdeatil-bottom"> <dl> <dd><span>上一条:</span> <a 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